Calling on local clubs to tackle road safety

The TAC Club Rewards program returns for 2025, encouraging community footy clubs to be safe on the roads.

AFL Victoria and AFL Goulburn Murray is calling on grassroots football and netball clubs to promote road safety in their communities for a share of $700,000 thanks to the Transport Accident Commission’s (TAC) Club Rewards Program.

This year’s program aims to empower clubs to develop a culture where all players and members consider road safety before getting behind the wheel.

Now in its sixth year, the TAC Club Rewards Program allows AFL Victoria-affiliated football and netball clubs to apply for rewards of up to $10,000 to spend on club initiatives like club transport, new equipment and uniforms or facility upgrades.

A further $100,000 has been added to this year’s funding pool to support more clubs in spreading the message.

More than 230 clubs earned a share of last year’s pool, with many motivated to take part after being affected by a road tragedy. In the AFL Goulburn Murray region alone, we had 10 clubs earn a share of $33,000!

As part of this year’s program, clubs will be asked to start conversations and be part of the campaign to raise awareness of the dangers of speeding, with the tagline – “Be the difference”.

Yesterday's launch comes as 133 people have lost their lives on Victorian roads, with more than 60 per cent of deaths happening on the same regional roads that footballers and netballers travel on for games every week.

More information on the TAC Club Rewards Program can be found at play.afl/victoria/tacclubrewards.

Quote attributable to AFL Goulburn Murray Region Manager, “Clubs across the Goulburn Murray region have traditionally shown strong support for the TAC Rewards Program, recognising the significant impact road trauma can have on local clubs and communities at any time.

By harnessing the strength and influence of our sporting clubs, we can help ensure road safety remains front of mind — whether travelling to and from games and training, heading to work, or dropping the kids off at school."